Are you serving leftovers on Social Media?

Digital Marketing

Have you ever been invited to a Dinner Party where you were served leftovers?
That is what most healthcare providers do with Social Media.

Our Research

We randomly chose 50 healthcare providers and visited their website and Facebook pages. The results were not surprising to us.

  • 60% had at least one dead link on their home page.
  • 9 out of 10 who had social media links on their home page directed visitors to content more than 6 months old!
  • Those who had blog pages either had no content, old content, or sporadically posted content.

More Research

Research by independent groups shows that eight out of ten internet users look online for health information1.  50% of users research quality of physicians and 53% of consumers tried new treatments found on the internet2. This information clearly shows the value of a strong digital presence for your practice and specialized services like Ketamine and TMS therapy.

Be a Positive Voice on Social Media

Social Media is a powerful tool for those that create and consume content. Ultimately, whether social media is good or bad, healthy or unhealthy for one’s mental health is determined on how they use social media and who they choose to listen to. We believe the mental health provider is in a unique position to deliver positive and helpful information to those who trust you. Your patients and your community need your positive voice to rise above the often misleading and negative messages in social media. Our initial research shows that over 90% of respondents view their mental health provider as one of the top two trusted relationships in their lives3. And they want to hear from you in between visits.

“So, are you offering FRESH content to your patients and visitors? Or are you offering LEFTOVERS?

Let us start today by gaining a FREE Digital Value Assessment for your online presence. We will evaluate 10 factors to excel your brand and patient growth on the internet.

    Click Here to Schedule Your Personal Digital Assessment

     

    1. C. Lee Ventola; Social Media and Health Care Professionals: Benefits, Risks, and Best Practices. P T. 2014 Jul; 39(7): 491-499, 520
    2. https://www.beckershospitalreview.com/healthcare-information-technology/72-of-consumers-use-the-internet-to-find-healthcare-info-6-survey-findings.html
    3. Data on file.

    Before we begin any work with our clients we first determine the need, and how we can help.

    The only way to begin is with an understanding of the current patient volume and the activities to grow that volume. Just contact us and we will complete a Marketing Inventory Assessment for FREE.